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  • Saluting the sole traders

    29th Nov 2018 by

    I was talking to one of my friends, who is a sole trader running an internet business recently and mentioned the course I am running, next week. At which she said that she and a few of her contacts would be probably be interested, but as a sole trader start up she didn’t have the… Read more

  • Inauthenticity 1 – Authenticity 0

    22nd Nov 2018 by

    Christmas advert time is here and a good time to see how different retail brands are positioning themselves and trying to show their competitive edge on their rivals. It’s been a tough year for department stores, with the near collapse of House of Fraser and Debenhams looking distinctly unwell. Even the normally reliable John Lewis… Read more

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